Nowadays, countries have introduced plans to eliminate incandescent lamps, and incandescent lamps are about to withdraw from the historical arena. At the same time, green, energy-saving and durable LED lights have become a new type of lighting products promoted by various countries. Recently, some shopping malls, supermarkets and lighting stores in Shijiazhuang have found that with the return of prices to the public, the LED lamp market has ushered in a good era of rapid development. The price of LED lights is more close to the people. In the past, the sales price of LED lights was much higher than other lamp products, which became the hurdle for its rapid occupation of the market. However, as the production capacity continues to increase, the price of LED lamps is decreasing. Our goal is to be an LED lighting product that ordinary people can afford. We hope to join hands with more partners to build the world's largest LED lighting factory supermarket and change the lighting habits of the people. Wu Shouqiang, general manager of marketing of Jiangxi Aoqisi Technology Co., Ltd. said that since its establishment, the company has been committed to implementing the civilianization strategy of LED lighting products, and has continuously carried out technological innovation and improved technology. At present, they have achieved a reduction in product costs through a fully automated production management model. Recently, the company launched the A60LED bulb series of 5W, 7W, 9W three specifications, the national retail price of these products is only 9.9 yuan. This price is even lower than the energy-saving lamps of the same light effect, and the price is truly close to the people. In the future, regardless of which series and which products we launch, the principle that we always follow will be that the price/performance ratio must be higher than that of similar products in the industry, and the price must be more close to the people. The lighting industry has always had a tradition of talking about products on the market. The analysis of the industry believes that the expressiveness of the terminal market is not only a concentrated expression of the company's products and various strategies, but also the comprehensive strength of the enterprise. A salesperson of the company has revealed that in order to supplement the existing product line, to meet the purchase needs of consumers, and to promote the development and promotion of the terminal channel, in July this year, Owens also listed LED ceiling lamp series products. . The LED ceiling lamps launched this time have designed different colors for different customer needs, including the New Moon Series, the Xuanyue Series, the Moon Watch Series and the Moon Series. As the product price is cheaper and more cost-effective, the LED ceiling lamp series has been snapped up by dealers from all over the country once it has been launched, and has achieved good market response. Now the company's factory floor is stepping up the shipment according to the dealer's order. Recently, in a lighting market on the South Street of Shijiazhuang, you can see that LED lights have occupied most of the market, and its products are very rich, including bulbs, lamps, downlights, lights, spotlights and so on. In the past two years, the price of LED lights has dropped. As prices have fallen, LED lights have begun to play a leading role in residential lighting. The store owner of a lighting product store said this. The sharp drop in price of LED lights at a time has become a trend, and the civilianization of prices has become an opportunity for LED lights to enter more ordinary people's homes. Recently, according to Zhang Ke, senior director of Osram Asia Pacific, the price of LED will drop by 20. In 2014, Tang Guoqing, general manager of Samsung LED China, also said that the price of LED lamps has dropped to the level equivalent to traditional lighting. LED products are optimistic in production and sales in the context of weak macroeconomic growth, and manufacturers are still competing to expand. Since the end of the 18th National Congress, the economic transformation and upgrading has become a top priority, and emerging industries are undoubtedly the vanguard of transformation and upgrading. In particular, small and medium-sized enterprises and GEM companies that have already listed have opened up the M&A boom based on the capital market, forming an unprecedented peak in mergers and acquisitions. Last year, with the rapid increase in demand for LED lighting, the LED industry also ushered in an unprecedented peak of development. Enterprises in all segments of the upstream, middle and lower reaches began to expand production, and the cloth channel seized more market share. As one of the most convenient and effective roads, M&A has been favored by LED listed companies. Since the second half of last year, almost all LED listed companies have had large and small mergers or various forms of strategic cooperation. Under the background of the weak and strong LED industry, listed companies with product, technology and capital advantages are accelerating their development and integration, with a view to the rapid development of the LED lighting industry and the first-mover advantage when the market concentration is increasing. In 2014, mergers and acquisitions were even more frequent. Among them, there are both cross-border big-handed players waiting for opportunities, as well as lighting giants to swallow small fish, and more companies in different fields to warm up. This year is the most intense year for the terminal channel competition in the LED lighting industry, and it is also a crucial period for testing the comprehensive strength of the LED lighting industry. If enterprises want to become more markets in the LED lighting industry and have more voice, they must have core competitiveness. As one of the most competitive companies in the field of LED lighting in China, Auch has been working hard for this. Wu Shouqiang said that the World Cup is definitely the best stage for tomorrow's stars. In this globally eye-catching battlefield, as long as you play a good ball, you can win the attention of the global media, fans and clubs. Nowadays, the global market for LED lighting is also competitive. If domestic companies want to win the World Cup in the LED lighting industry, they must speak with products. For the enterprise, the most powerful weapon is the price of cost-effective and super-friendly.

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